I PREVAIL – New video online !
Gold-certified Michigan quartet I PREVAIL refashion, reup, and recharge rock music on their anxiously awaited 2019 sophomore offering, Trauma [Fearless Records].
If anybody can elevate the genre to mainstream ubiquity once more, it’s this band. Since their 2014 arrival, they set a precedent to cataylze rock’s evolution. The band put up astounding numbers rarely synonymous with the genre or their peers, for that matter. Nearing half-a-billions treams and 115 million YouTube views, they moved over 500,000 albums worldwide, notched three #1 singles on SiriusXM Octane, and played 500-plus shows in just three years.
Not to mention, they achieved a gold single in the form of their take on Taylor Swift’s “Blank Space” from the Heart Vs. Mind EP. On the mega-anticipated 2019 offering Trauma, they uplift rock to a plateau where soundscapes can unpredictably toss and turn between heavy metal, alternative, hip-hop, and electronic moods without warning, boundaries, or rules. Meanwhile, the lyrics team with confessional emotionality as if ripped from the pages of a secret diary. Vulnerable, vital, and visceral, the 15-track opus illuminates the future, and it’s as bright and bold as the singles « Breaking Down » and « Bow Down. »
Rock may never be the same after this Trauma.